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How to Create a Logo with AI for Your Website

on 15 January 2024, by Bogdan, in Blog, FREE, Guides

by Bogdan

Creating a logo for your website has never been easier. Whether you lack experience in graphic design or can’t afford the services of a professional graphics designer, you can still create striking logos. This is all thanks to AI-powered logo makers, like the one we’ll focus on in this article.

So, if you’re looking to create a logo for your website, you’ve come to the right place. In this post, we’ll guide you through creating a logo using the Fiverr Logo Maker and adding your logo to your website. We’ll look at:

Why your website needs a logo
Why a logo generator might be a better alternative for you compared to hiring a professional designer
How to create a logo for your website using the Fiverr Logo Maker
How to add your logo to your Brizy website (Both Brizy Cloud and Brizy WordPress)

To kick things off, we can take a quick look at why your website needs a logo.

Why your website needs a logo

A logo isn’t just an aesthetic embellishment, it plays a pivotal role in brand recognition. Having a logo is the initial step to visual branding and a logo serves as the face of your brand. It depicts your brand’s identity and customers often associate it with your website, products, or services.

If customers come into contact with your website for the first time, a logo will help them remember it. This is because, let’s face it, images are way more memorable than text and numbers. As a testament to this, how many times have you recognized a McDonald's restaurant after only seeing its iconic golden arches logo? When we think of global brands like Under Armor, Apple, KFC, etc., their logos are usually the first thing that comes to mind.

Source: Eire Graphic Design

Consumers tend to recognize a brand by only seeing its logo. This happens more than you think. Research shows that 78% of consumers associate a logo with a specific company or product.

With such compelling figures behind it, we can’t downplay the influence logos have on consumer retention and loyalty. For this reason, having a logo for your website is paramount if you want users to remember it easily. Brand recognition aside, users expect your website to have a website. If it lacks one, they might be suspicious of what you offer on your website even if it is legitimate.

The bottom line is that a logo is a powerful tool for building and promoting your brand online. It goes beyond mere aesthetics, playing a key role in brand recognition and differentiation.

AI-powered Logo Makers versus Professional Graphics Designers

Typically, you have two options if you want to create a logo for your website: AI-powered logo makers and human graphics designers. We recommend logo makers for the following reasons.

Logo makers are a cheaper, faster, and more efficient alternative to human graphic designers. They are capable of producing several logo designs rapidly. You can realize tons of logo ideas in minutes using these tools. In addition, they’re extremely user-friendly, allowing anyone (even those lacking design skills) to create professional-looking logos effortlessly.

While AI logo makers have all these advantages, they have their own limitations. You could get some generic results because they lack the creativity and uniqueness that a human designer provides. Also, some AI tools have limited customization options which makes it difficult to personalize your logo.

To get the best out of these AI tools, you’ll need to combine them with human creativity and decision-making. This is exactly what you’ll get with the Fiverr Logo Maker.

Combine AI with Leading Designers to Create a Logo for Your Website with Fiverr’s Logo Maker

The Fiverr Logo Maker platform brings together AI and leading designers to give you the best of both worlds. It allows you to specify details about your business and what you might want included in the logo. With this information, it uses AI to match you with several designs closest to your specifications. These designs are created by the best designers handpicked manually by Fiverr’s editorial team.

After picking a design that works for you, you can edit it further using the Logo Maker’s customization tools. You can edit anything from the colors, symbols, typography, and layouts to get a logo that fits your brand perfectly. Suppose you can’t edit the logo to your satisfaction, you have the option to order specialized customization from the original designer.

The Fiverr Logo Maker is a user-friendly platform and in just a few clicks, you can have a professional-looking logo ready for your business. Here’s a step-by-step guide on how to do it.

How to create a logo for your website using Fiverr’s AI Logo Maker

By following these 5 simple steps, you can create a logo for your website using this platform.

Step 1: Provide essential details about your business

The first thing you’ll need to do here is give the Logo Maker information about your business. This includes details like the name and your slogan (assuming you already have one). To do this go to the Fiverr Logo Maker webpage: fiverr.com/logo-maker, and type your brand name and its slogan.

For this example, we’ll create a logo for a fictional sneakers brand called ‘FootSpark’. Click next to continue.

Step 2: Define your brand

On the next page, select an industry in which your business operates and type in elements that you would want to be added to your logo. For a sneakers business, we’ll have Fashion and Apparel as the industry and ‘Sneakers’ as the item we want to be included in the logo. Once done, click on Next.

Step 3: Specify your logo’s design and generate it

Choose a logo style on the next page. This could be Minimalist, 3D. Geometric, Vintage, etc. Let’s go with 3D for our sneakers brand.

To finish up your specifications, you’ll need to define your brand’s personality. The Fiverr Logo Maker provides you with brand values at opposite ends of a spectrum, for instance, Accessible vs Premium, Classic vs Modern, Fun vs Serious, and so on.

You can then use a slider to balance between these values to ensure your brand’s personality is accurately represented in your logo’s design. After you’re satisfied with your configurations, click on Make My Logo and allow the logo maker to match you with relevant designs.

Step 4: Customize your logo

The logo maker will only take a few seconds to match you with tons of designs from several designers.

From these options, you can select what works for your brand and proceed to customize it to suit you. To do this, select a design and click on the Customize this Design button on the top right.

Here, you’ll be able to edit everything about the logo using the left sidebar. You can change the color of elements, background, alignment, etc. You’ll see a live preview of this as soon as you make a change.

Step 5: Get your logo

When you’re done editing your logo and you’re satisfied with the results, click the Buy and Download button on the top right. Select a package and buy it from the designer responsible for developing it.

Once you’ve completed your purchase, you’re free to use it anywhere, including your Brizy website. Let’s see how you can add a logo to your Brizy website in the next step.

How to add a site logo in Brizy Cloud

Brizy Cloud Pro makes it easy for you to add a site logo to the header and customize it. If you have Brizy Cloud Pro, you’ll be able to add a header block and dynamic content to it. On this header block is where you’ll add your site logo.

To add a site logo to your Brizy website, log into your Brizy Cloud account and open a project (it could be a new one or one that you’ve been working on). Next, click Add New Block and select the Header block on the left sidebar.

You’ll see that the block template has a logo with the ‘Company’ label in it. Once this block is added, click on the existing logo and select the image element. Delete the existing image and click on the Upload Icon to add the logo you’ve just created on Fiverr.

Your site logo will appear in the designated box. If it doesn’t fit well, you can adjust its size and orientation using the customization options. To resize it, simply click on the edges, drag, and drop according to the size you want to set. There are other customization options including changing the color and zooming in or out which you can use to customize the appearance of your logo further.

If you want your logo to take customers to the homepage when they click on it, you can also set it up here. To do this:

Click on the logo.
Select the link icon and enter the URL of your homepage.
You can also choose to have it open in a new tab by clicking the respective toggle switch. That’s it.

What if you’re using Brizy Cloud Free?

You can still add a site logo when using Brizy Cloud Free, but here, you’ll have to do it manually using the image element. To add a site logo to your website when using Brizy Free, add an image element first. Then upload your logo like we did for Brizy Cloud Pro. You can also customize it like we did before.

How to add a site logo in Brizy WordPress

If you’re using Brizy WordPress, here’s how you can add a site logo to it.

Log into your WordPress dashboard and go to Pages.
Click on your homepage and then Add New Block on the next page.

Select the Header block.
Select a header template and upload your logo just like we did in the previous steps.

Just like Brizy Cloud, you will be able to edit the logo’s size, colors, and alignment to suit your website.

Conclusion

Having a site logo is no longer an option, it is necessary. When you have a well-designed logo on your website, it will be much easier for site visitors to remember your brand. The Fiverr Logo Maker Platform is built to help you easily create visually striking logos that will promote your brand effectively.

You can do this in a few simple steps and have your logo ready within minutes. After creating your great-looking logo, you can add it to your Brizy website and fully reap its benefits.

Article by Bogdan

Co-founder & Head of Design, Bogdan has a passion for everything that works great and looks awesome. Guilty for most of the UI and UX around this place, you can say "Hi" to him at bogdan at brizy dot io