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Brizy vs. Wix: Learn Why Agencies Prefer Brizy in 2023

on 23 Oct 2023, by Bogdan, in Blog, Cloud, Guides

by Bogdan

The market today has a handful of popular site builders that are performing exceptionally well in their respective domains. Despite this stiff competition, there are new site builders that are now taking on the scene because of their extraordinary performance and features. One such plugin is the Brizy page builder.

In this article, we are going to answer why digital agencies are increasingly leaning towards Brizy. We’ll compare some of its features with a popular site builder called Wix. Let’s get into it.

Overview: Brizy vs. Wix side-by-side comparison for digital agencies

Generally, Brizy and Wix serve the same purpose. You can use both site builders to create stunningly professional and modern websites without touching code or spending money looking for the perfect templates. However, their difference notably lies in user-friendliness, affordability, ease of use, and many other essential features for agencies.

To be direct, everything about Brizy is out of the box clear, simple, and straightforward. Although it’s a recently new plugin, this tool was designed to enable agencies to effortlessly start building professional, fully-fledged websites as fast as possible. It’s affordable, user-friendly, and multipurpose.

On the contrary, Wix has been on the scene for quite a while. It’s a popular website builder, however, it’s quite advanced and isn’t beginner-friendly. Here’s a general comparison table between Brizy and Wix.

	Brizy	Wix
White Label	100% White label dashboard, builder, domain URL, project subdomain, emails, support links, about links, and preview links to support your agency‘s brand.	In Wix, white label is referred to as Wix Partner. You can custom logo, profile icon, branded banners, site headers, etc.
Client and team management features	Brizy has enhanced team-client collaboration with custom roles and permissions.	Advanced collaboration and site management tools, site history, and backups.
Site export and portability	You’re free to download/export your site’s code and content, and even host it on your own servers. This solution is available on Brizy Cloud.	Wix does not support site export
Interface	Has a better interface that is easy to use (in my opinion)	Is quite advanced
Pricing	Affordable. Paid plan for one website: $79 per year	Paid plan for a website is expensive. $120 per year
Templates and design	Fewer templates, but better design templates	More templates
Pop-up builder	Offers multiple template designs and blocks you can use to build a pop-up	Unless you’ve installed a third-party service, there’s no popup builder option
Speed and performance	More lightweight designs out of the box, optimized for speed and performance	Fast-loading templates, but heavy customizations can affect speed.
Online booking tools	No	Yes
Customer support	Extensive documentation, video and tutorials, chat & helpesk	Large user community, extensive knowledge base, active forums.
Hosting	Unlimited traffic & storage	Limited traffic & storage
Free version	Available, no ads	Ab

You’ll notice that both plugins have their own strengths and weaknesses. The choice of which plugin to use will basically depend on your goals and specific requirements. Our aim in this post, however, is to show you why agencies prefer Brizy (over Wix) in 2023.

Why digital agencies use Brizy Page Builder

Brizy has several standout features and benefits that make it a top choice for many digital agencies. These include:

Brizy is cost-effective (includes a free version)

To kick things off, Brizy has a free version available in WordPress that is quite generous with its functionality. One advantage of Brizy’s free version is it includes a form element which Wix doesn’t offer. Wix doesn’t offer a free trial either.

If you want access to many of the premium features, you’ll need to upgrade to Brizy Pro. Typically, there are four Brizy pricing plans. The main difference between these plans is the number of sites you can use Brizy Pro on. These options include:

Personal – $60 per year: One pro website, premium designs and features, popup and alerts builder, theme builder, WooCommerce builder, and support.
Freelancer – $108 per year: All the features in the previous plan + 25 pro websites and membership functionality.
Agency – $192 per year: All the features in the previous plans + 50 pro websites, works on WordPress multisite.
White label – $300 per year: All the features in the previous plans + 100 pro websites, white label, and priority support.

Tip: The last two pricing plans are perfect for digital agencies.

Compared to prices at Wix, Brizy prices offer a better value than Wix. Normally, Wix charges per site, per month. This is roughly an average of $30 for its website plans.

Other advantages:

User-friendliness

Brizy is easy to use and learn. The interface is simple, clutter-free, and concise. All block templates, layout designs, global styles, different elements, editing tools, and various features are neatly organized to let you find them effortlessly and use them. Your projects are also organized in a central place where they are categorized as either websites, landing pages, popups, or alerts.

Brizy has an awesome inline editing experience

This editing experience is quite unique to Brizy. Inline editing simply means that Brizy allows you to customize most elements inline, for example, styling a button as shown below. You won’t have to rely on sidebars or popup settings to customize your design; as seen in most page builders including Wix. This type of editing is usually fast and flexible.

Relying on a popup/sidebar to customize a button’s settings may take a little longer.

The templates look great

Brizy offers an impressive collection of beautiful design templates, landing pages, and popups & alert designs that look great. Brizy has over 500 templates for different types of web pages. Simply pick your favorite design, customize it, and start your website in no time.

On the other hand, the block templates are both dynamic and multipurpose. For instance, you can use them to showcase your product catalog, galleries, pricing, testimonials, contact forms, team, and the list goes on and on. You can also design your own block concept.

Tip: Brizy allows you to re-order blocks, change backgrounds (image, video, parallax), redo/undo actions, adjust the paddings and margins, edit the text and the images, etc.

While the templates do look great, one downside is that the quantity doesn’t match what you get with Wix. Wix offers over 900 template designs.

Access to useful site content elements

Furthermore, Brizy offers 36+ site elements including post elements, breadcrumbs, archives, pagination, post info, shortcodes, sidebar, and more to help you create your own designs.

This also includes a form builder in their free version. Most page builders like Wix usually charge for this.

Brizy Sync allows you to access custom Brizy templates on any site

This feature is a definite advantage for Brizy because even Wix doesn’t offer this. Essentially, Brizy Sync allows you to reuse custom templates on different websites. For instance, you can create your own custom template on one website and save it on your Brizy account. Then, reuse or access the same custom template on a new, or any WordPress site where you’re using Brizy.

You can white label the Brizy interface

This solution comes in handy for agencies that want to use Brizy to build websites for their clients. Specifically, if you want to offer a more branded website experience for your clients.

The white label option is available in the Agency and White label pricing plans. You will be able to brand the project/client dashboard, domain URL, project subdomain, emails, support links, about links, and preview links.

Leading hosting companies are already earning from this solution. If you want to increase your profit margin, you can also onboard this reseller program and create more revenue streams for your business.

The best part about this reseller program is it allows you to set the prices you charge your customers for your own web design services and hosting. This way, you’ll have full revenue control and all the payment goes straight into your pocket.

It’s easy to manage your client and team members with Brizy

Brizy's client management dashboard allows your agency to manage all of your clients from one place. You can easily check a client's profile, set permissions, keep track of leads, and more for a smoother, more efficient workflow. Brizy basically gives you full client access control.

Conclusion

While both Brizy and Wix offer powerful website-building solutions, the advantages of Brizy are straight away definite.

When you take look at Brizy’s pricing plans, it’s affordable compared to Wix pricing. This makes Brizy a practical choice, particularly for small businesses and startups working within tight budgets. The interface is streamlined, clutter-free, and simple. Everything about Brizy is designed to enable and guide agencies to create client websites quickly.

Get Brizy today and start building your websites. Brizy provides what it claims to offer. No more, no less.

Article by Bogdan

Co-founder & Head of Design, Bogdan has a passion for everything that works great and looks awesome. Guilty for most of the UI and UX around this place, you can say "Hi" to him at bogdan at brizy dot io